INSTRUCTIONAL DESIGN | A live online course with a Learning Evangelist at Microsoft | ELVTR
live online course

INSTRUCTIONAL DESIGN

A LIVE ONLINE COURSE
ON DESIGNING IMPACTFUL
LEARNING EXPERIENCES
Dates:
25 JANUARY - 8 MARCH 2022
Duration:
6 WEEKS
TUESDAYS & THURSDAYS
4 PM PST / 7 PM EST

Wouldn't it be great to stop worrying about whether or not your learning programs will succeed and deliver 100% instructionally sound content, every time?

 

Start making engaging, valuable courses and e-learning programs that your audience will love. Learn the secrets of effective instructional design while creating your own course in this live 6-week course with Liana Griffin, Learning Evangelist for Microsoft.

 

WHO THIS COURSE IS FOR

  • YOU HAVE A SKILL YOU'RE BURNING TO SHARE

     

    How will you set yourself apart from other subject matter experts? Learn how to keep e-learners engaged with techniques like gamification and to pinpoint the perfect audience. You'll start from building a project plan and finish with a ready course storyboard, crafted with the help of ID and design tools ranging from beginner to cutting-edge.

  • YOU'RE BUILDING THE NEXT BIG THING IN EDTECH

     

    The global e-learning market is set to reach $325 billion by 2025, but to succeed in this industry, business savvy alone doesn't cut it. Liana Griffin, Learning Evangelist for Microsoft, will teach you Fortune 500-tested strategies to identify market fit, assess the effectiveness of your content, and productively collaborate with subject matter experts.

  • YOU WANT TO MAKE YOUR MARK IN THE L&D SPHERE

     

    Are you getting your content right? Do the tools you use deliver on audience expectations? Why should the business invest in your program? Liana will help you answer these questions every time and rise in the field with an average salary of $85,000. Learn how to identify employee skills gaps, work effectively with subject matter experts, and create your own course to pitch to corporate clients.

YOUR ASCENT STARTS HERE.

Build your own course or training ready to take to stakeholders.

You have a great idea for a course or training. You're sure your audience will love it. But how do you convince stakeholders to believe in your idea as much as you do?

In this course, you'll learn how to identify skill gaps, apply visual and instructional design best practices, and bring decision makers over to your side with powerful data and presentations. You'll finish in 6 weeks with a completed course ready to take to stakeholders.

Learn the secrets of effective course design from an ID professional making a global impact.

Liana's learning and development programs have helped hundreds of thousands of people grow in their skills while driving value to companies like Microsoft, Facebook, and Amazon.

In this course, you won't just learn pro tips for crafting effective instructional design β€” you'll get one-on-one coaching on your own course and pitch.

 
WHAT YOU'LL LEARN
01
RESEARCH &
PLANNING
Inject savvy into your ID process where it matters the most β€” the project planning stage. Liana will teach you how to identify profitable target audiences, build realistic project scopes, and keep stakeholders happy using the same strategies she uses to drive content reaching global learners.
02
DESIGN &
CONTENT
Hack effective course design on short timelines. You'll uncover the latest tools and strategies for course development in the post-pandemic world while designing your own expert-approved course.
03
EVALUATION &
ROI

Learn how to answer the question, "Is your course effective?" with a verifiable number value. Step beyond post-factum student reviews and discover metrics to determine your business ROI before, during, and after your course.

Instructor
Liana
Griffin
LinkedIn Profile
  • Learning Evangelist [Business Program Manager], Microsoft
  • Led instructional design for Amazon Kindle, creating high quality training content for all e-learning programs, virtual classrooms, tool kits, and study guides
  • Created 100+ hours of instructional material for Facebook, integrating techniques like gamification into on-boarding materials and workshops
  • Proven leader in effective design, project management, e-learning, and storytelling for 20+ years, delivering 100% instructionally sound courses for learners all over the world
Liana Griffin
COURSE INTRODUCTION
SYLLABUS

MODULE 1

Introduction to Instructional Design

01
TUE (1/25), 4 PM PST/7 PM EST
Introducing Instructional Design

Identify learning principles, behaviorism, the history of instructional design and best practices to leverage for your course.

  • What is instructional design?
    • Behaviorism
    • Graphic design principles
    • Learning theories
  • How it started and where we are now
    • History of ID (and the pandemic)
    • Innovation, technology, and gamification
    • Corporate vs. academic ID

Assignment #1: Create a 2-minute video project pitch presentation about your course and why you want to build it. If you don't have a course in mind to build, use this video presentation to introduce yourself and what you want to get out of this course.

more
02
THU (1/27), 4 PM PST/7 PM EST
Instructional Design Fundamentals

Liana teaches best practices in instructional design and learner development strategies.

  • Learning strategies and best practices
    • Storytelling
    • Gamification
    • Micro
    • Modalities
  • The role of ID in the business environment
    • RACI
  • Development strategies: ADDIE, SAM, and RADDEST

Assignment #2: Identify learning principles, behaviorism, and instructional design best practices to leverage for your course. Go into the Project Plan template and complete the relevant sections.

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MODULE 2

Analyzing Needs

03
TUE (2/1), 4 PM PST/7 PM EST
Types of Analysis and Outcomes

Learn how to verify the effectiveness of your course with stakeholders by creating instructionally sound, quantifiable learning objectives.

  • Needs analysis
    • Modality
    • Understanding business impact with data
  • Cognitive gap analysis
    • Skill, will, and hill
    • Learning objectives and Bloom's Taxonomy
  • Project analysis
    • Resources, timelines, and quality
    • LMS and collaboration tools
    • Project management

Assignment #3: Determine in your Project Plan whether your course is solving a cognitive business gap and, if so, how you will measure success.

more
04
THU (2/3), 4 PM PST/7 PM EST
What Makes a Good Training?

This class teaches you how to develop quantifiable learning objectives and a robust assessment for your learners.

  • Information sharing vs. instruction
  • Writing learning objectives
  • Instructional soundness and assessments
  • Learning strategies

Assignment #4: In your Project Plan, write the learning objectives for your course and a draft of the key assessment. Make sure to have one question for each learning objective.

more
05
TUE (2/8), 4 PM PST/7 PM EST
Development Plan

Get proven strategies and ID life hacks for developing courses quickly and keeping stakeholders happy.

  • Agile vs. ADDIE
  • Training development timeline
  • Working with subject matter experts
  • Managing stakeholder expectations

Assignment #5: Determine your course audience and map your timeline in your Project Plan.

more

MODULE 3

Design and Develop

06
THU (2/10), 4 PM PST/7 PM EST
Demo: Design and Development

Liana will demonstrate best visual design practices for creating a storyboard or demo that you can share with stakeholders.

  • 8 design and presentation tools for incredible ID content
  • Training development tools
    • Style guide and branding guidelines
    • Content outline, storyboards, and templates
    • Voiceover scripts
    • Personas
    • Mood Meter
    • Accessibility checklist
  • Creating engaging content
    • Gamification
    • Interactivity
    • Feedback
    • Answering "What's in it for me?"

Assignment #6: Build a storyboard or demo for your course. This is a quick, scrappy prototype, so think agile. Use what you have β€” anything from Post-It notes to software tools like Vyond. Just make sure you can share your work (photos work fine).

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07
TUE (2/15), 4 PM PST/7 PM EST
Workshop #1: Presentation Design

Present your storyboards and get constructive feedback from the class and Liana before you start building out the supporting elements of your course.

  • Present class storyboards / demos and provide feedback as a class
  • Case studies: Workshopping real-life ID storyboards

Assignment #7: Record a short video (5 minutes or less) on your phone in vertical format sharing something you have learned in this course. Have fun with it!

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08
THU (2/17), 4 PM PST/7 PM EST
Workshop #2: Visual Design

This hands-on class teaches you how to use graphic design principles and typography to create memorable visuals.

  • Visual elements
    • How to create memorable visuals
    • Typography and leverage fonts and layouts
  • Roundtable of support

Assignment #8: Based on your storyboard, build out the course to support your project plan.

more
09
TUE (2/22), 4 PM PST/7 PM EST
Workshop #3: Stakeholder Presentation, Part 1

Today, you'll pitch your course concept for the class, as you would for stakeholders, or offer other students feedback on their course presentations.

  • Student presentations: Course concept

Assignment #9: Use the feedback you received in class to begin developing your MVP or (for Group 2 students) continue prepping for your presentation.

more
10
THU (2/24), 4 PM PST/7 PM EST
Workshop #4: Stakeholder Presentation, Part 2

You'll continue with student stakeholder presentations and feedback.

  • Student presentations: Course concept

Assignment #10: Update course based on the feedback you received.

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MODULE 4

Evaluation, Implementation, and Career

11
TUE (3/1), 4 PM PST/7 PM EST
Training Evaluation & Implementation

Liana teaches you how to objectively verify the effectiveness of the training and communicate your findings to stakeholders. You'll explore some end-to-end case studies connecting course development to measurable outcomes and ROI.

  • Communication plan
  • The Kirkpatrick Model
  • Measuring business results
    • Key Metrics, KPI, OKR
    • Retrospective
  • Case studies: End-to-end ROI

Assignment #11: Complete a final take-home test.

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12
THU (3/3), 4 PM PST/7 PM EST
MVP Presentation

You did it β€” you created an engaging, instructionally sound course! Present your MVP course to the class.

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+
TUE (3/8), 4 PM PST/7 PM EST
BONUS Workshop: Getting the Job

Join Liana for a bonus 75-minute career workshop that prepares you to successfully go after your next ID role.

  • LinkedIn profile
  • Interviewing
  • Culture and fit
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